Municipal governments are using infrastructure residents already visit, such as convenience stores, seasonal shelters and neighborhood streets, to deliver care and public services.
Busan Metropolitan City designated 48 24-hour convenience stores across the city as free rest shelters for delivery riders and mobile outdoor workers during extreme heat. Workers can step inside, cool down, and rehydrate at no cost. No new buildings — existing retail, repurposed with a sign and a policy.
Barcelona City Council opened a seasonal day shelter offering climate-controlled space, hydration stations, and social support for unhoused residents during summer heat waves. It runs every summer, rather than activating only when the city declares an emergency.
Gangnam District Office in Seoul partnered dog owners with their pets to collect litter during routine neighborhood walks. Participants receive simple collection tools and recognition for their contribution.
TREND BITE
Governments are shifting care from dedicated facilities into everyday infrastructure. This opens up avenues for brands to collaborate with governments on to use their assets to serve local communities.
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