About TrendWatching
As one of the world’s leading consumer trend firms since 2002, TrendWatching is purpose-built to guide and inspire you to turn trends and insights into innovations that benefit all, not the few.
We're keen to get you going, through our Trend Intelligence Platform, Academy and Presentations & Workshops.
Trend Intelligence Platform
A world-class, yet affordable Trend Intelligence Platform
Giving you access to our full Trend Framework, Innovation Database with 26,000+ innovations, 2022 Trend Report, Industry Reports, Ask an Analyst service and more.
Everything you need to guide and inspire you to turn trends into meaningful innovations.
Academy
Academy | Our 25-lesson, self-paced online video course
Access 10+ years of working with consumer trends into a new curriculum – now used by 400+ brands, agencies and universities worldwide.
Designed to train you in forecasting and applying, developed using our methodology and taken at your own pace.
Presentations & Workshops
Presentations, Workshops, Reports and Advisory
Our team of Trend Analysts & Presenters have delivered literally 100s of keynotes, workshops and customised reports, in 35+ countries, to some of the world's leading brands and agencies.
We know how to deliver.
Events
Our public Trend Events, from Boston to Berlin to Bangkok
Join us around the world for highly curated events - we'll announce new dates very soon. Make sure you're subscribed to our free trend updates to be among the first ones to find out where and when next.
(More than) 22 for ‘22
(More than) 22 for ‘22
By Robbie Hodges Trend Analyst
On 25th January we’re hosting a FREE action-packed webinar teeming with insights that didn’t quite make it into our 22 consumer trends for ‘22 publication. It’s exclusively for newsletter subscribers: sign up and snag your place at the webinar by clicking here.
See you on the livestream!
Free Trends | Innovation of the Day, Make→Shift, and ToolBox
Trend updates served hot!
Trend updates served hot!
By Sophie Caro Head of Social Media
Bespoke | Presentations, reports, and workshops
Google ‘TrendWatching’
Google ‘TrendWatching’
By Vicki Loomes Senior Trend Analyst
Having worked closely with Google Singapore over the past year, we were glad to see our insights namechecked in Google's Year in Search 2021. It’s a fascinating read - find the full report here.
Tune into Purpose Talks
Want to know how climate misinformation is affecting businesses IRL? Tune into Purpose Talks, a podcast by our sibling company, Business of Purpose.
Listen here or search 'Purpose Talks' wherever you get your podcasts!
Around the world in 800 clients (and counting) .
Ready to fully act on consumer trends?
Talk to Matthijs van Waveren, our Business Development Director.
Your message will go straight into his inbox and will be replied to asap.
