Pricing

Start free. Stay as long as you like.

Start here Essential Platform Access

Seeker (free plan)

For staying in the know

Free forever
A Daily Mini-Trend card
Daily Mini-Trends
This month's trend report cover
Monthly Trend Report
The trend newsletter, with innovations sticking out of the envelope
Trend Newsletter

Free forever. No credit card.

Join 50,000+ members

Join for free
Full Platform Access

Pioneer

For people who create with trends

US$990 / year

Everything in Seeker (free plan), plus

  • 42,000+ innovations, 2,000 new every month
  • Monthly Topic & Industry Reports, plus Annual Trend Reports
  • AI x Ideation Playbooks, run in your own chatbot
  • Plug our intelligence into your own AI: ChatGPT, Claude, Mistral and others (from 19 Nov)
Get Pioneer
Team-Wide Access

Enterprise

For whole teams and organisations

From US$7,500 / year

Everything in Pioneer, plus

  • Access for multiple teams or your whole organisation, priced to fit
  • Access to our Trend Analysts
  • Dedicated account manager
  • Optional single sign-on, pay by bank transfer or card
Talk to us

All paid plans are billed once a year. Compare all features →

How upgrading works

Everyone starts free. Upgrading takes seconds.

  1. Join for freeCreate your Seeker (free plan) account. No credit card, no catch.
  2. Look aroundDaily Mini-Trends, the monthly trend report and our newsletter, from day one.
  3. Upgrade when you're readyWant everything? Switch to Pioneer from inside the platform, whenever it suits you.

Buying for a whole team or organisation? Talk to us about Enterprise →

Compare plans

What's in each plan.

Swipe to compare →

Feature Seeker (free plan)Free forever PioneerUS$990 / €850 a year EnterpriseFrom US$7,500 / €6,500 a year
Stay in the know
Daily Mini-TrendsYesYesYes
Monthly Trend ReportYesYesYes
Trend NewsletterYesYesYes
Go deep
Innovation databaseApple AirPods hearing test, CanadaSomat Smartwash, GermanyNeoterra solar cooling, IndiaKakaoBank for foreign residents, South KoreaOPay card-free subscriptions, NigeriaA selection42,000+, with 2,000 new every month42,000+, with 2,000 new every month
Monthly Topic & Industry ReportsNoYesYes
Annual Trend ReportsNoYesYes
Create with it
AI x Ideation Playbooks run in your own chatbotNoYesYes
MCP connection to your own AI ChatGPT, Claude, Mistral and others, from 19 NovemberNoYesYes
For teams
Access for multiple teams or your whole organisation priced to fitNoNoYes
Access to our Trend AnalystsNoNoYes
Dedicated account managerNoNoYes
Single sign-on optionalNoNoYes
Pay by bank transfer or cardNoNoYes
Join for free Get Pioneer Talk to us

The small print, in big letters

No risk, no surprises.

14 days

Money-back guarantee

Upgrade, dig in properly, and if Pioneer isn't for you within 14 days, we'll refund you.

Your AI

No AI inside our platform

On purpose. Your AI work happens in the AI you already use (ChatGPT, Claude, Mistral and others), under your company's own AI rules. Just follow your organisation's AI policy before connecting a service.

Once a year

One simple annual price

All paid plans are billed annually, in US dollars, euros or British pounds. Enterprise can pay by bank transfer or card.

Join 50,000+ members, from the US to Singapore, and from Brazil to Germany.

Questions

Pricing questions, answered

Is the free plan really free?

Yes. Seeker (free plan) is free forever, with no credit card needed. You get Daily Mini-Trends, the Monthly Trend Report and our Trend Newsletter.

How do I get Pioneer?

Join for free as a Seeker (free plan), then upgrade to Pioneer from inside the platform. It takes seconds.

Is there a free trial?

There's no free trial, but there is a 14-day money-back guarantee on the annual Pioneer plan. If it's not for you within 14 days, we'll refund you.

How much does Pioneer cost?

US$990 / €850 a year (£750 in the UK), billed annually.

What do I get with Enterprise?

Everything in Pioneer for your whole team or organisation, plus access to our Trend Analysts, a dedicated account manager, optional single sign-on and payment by bank transfer or card. Prices start at US$7,500 / €6,500 a year; we'll tailor access and price to what your organisation needs.

Can my whole organisation or university get access?

Yes, that's what Enterprise is for. Many members, including lots of students, join through their organisation's or university's Enterprise account.

Can I add colleagues to my Pioneer plan?

Yes. You pay per added colleague, at the same annual Pioneer price. For larger teams, Enterprise is usually the better fit.

How do I pay?

Pioneer is paid by card. Enterprise can pay by card, or by invoice and bank transfer.

What if I want to stop?

You can cancel Pioneer, and any colleagues you’ve added, at the end of your annual subscription. Hassle-free.

Do you offer discounts to NGOs, universities or governments?

Yes. As a purpose-driven firm, we offer purpose-driven organisations a considerable discount on additional Pioneer members. Email client_team@trendwatching.com and tell us about your organisation.

Will the content be relevant to my country and industry?

Yes. Our analysts and spotters cover every region, from Latin America and Africa to Europe, North America and Asia-Pacific, and our industry portals cover 15 major sectors.

Are there any hidden costs?

No. Once you’ve bought a plan, every feature, tool and report on the platform is yours to use.

Is the connection to my own AI included?

Yes. From 19 November, the MCP connection to your own AI (ChatGPT, Claude, Mistral and others) comes with Pioneer and Enterprise, at no extra cost.

Do you use AI inside the TrendWatching platform?

No, on purpose. Many companies don't allow their people to use AI on someone else's platform. That's why all AI work happens in your own assistant, under your company's own AI policy: our plays and playbooks run there, and from 19 November, 'Your AI' brings our innovations and trends into ChatGPT, Claude, Mistral and others.

What about Sprints and Keynotes?

They're priced separately, per project. See Sprints and Keynotes, or get in touch.