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AI will transform, disrupt and, who knows, replace our current consumer society. The shift is real, and serious.
Time to dive into the trends and insights, sourced from dozens of human and synthetic experts, and then ideate your way to a new reality. Today.
We love company events — introducing or upskilling any team to leading consumer trends and insights — and to the tools needed to turn them into actual innovations
We have years of experience in bringing keynotes and workshops about cross-industry consumer trends and opportunities to high-profile client events across the world
What better way to kick off your business event than with a cutting-edge, fresh keynote on 2026's leading consumer trends, impacting every member of your audience?
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Asia Lead
A keynote speaker in 20+ countries and a serial entrepreneur, Reinier founded TrendWatching in 2002, and is now focused on building AI-powered systems that supercharge purposeful, trend-driven ideation (more...)
A keynote speaker in 20+ countries and a serial entrepreneur, Reinier founded TrendWatching in 2002, and is now focused on building AI-powered systems that supercharge purposeful, trend-driven ideation (more...)
Shruthi is a technologist and trend analyst based in the Netherlands, working at the intersection of emerging technology and society. She enjoys breaking down complex technology and mapping trends, and bringing them to life through facilitation and (more...)
Shruthi is a technologist and trend analyst based in the Netherlands, working at the intersection of emerging technology and society. She enjoys breaking down complex technology and mapping trends, and bringing them to life through facilitation and (more...)
Last August, we delivered a thought-provoking keynote on AI × Consumer Expectations at TechSauce Bangkok — the largest annual gathering of tech professionals, entrepreneurs and investors in Southeast Asia.
Our analysts delivered a series of tailored consumer trend keynotes and workshops for Braze, one of the world’s leading customer engagement firms, at Braze’s annual City x City Clients Events — across the globe.
Last June, we delivered an inspiring deep dive into the future of experiences at the Thailand Travel Mart Plus in Phuket, organized by the Tourism Authority of Thailand (TAT). The one-hour session, geared towards global tour operators and industry professionals, covered a range of topics shaping the travel landscape, from the rise of ‘awescaping’ to AI travel companions and community-centric vacations.
We delivered a Consumer Trends Keynote for Beiersdorf’s regional team — exploring evolving beauty consumer expectations and industry innovations. The interactive session sparked a wealth of ideas, equipping participants with actionable insights.
As part of Mastercard's in-person and virtual innovation programs, TrendWatching over the last years has delivered 20+ consumer trend keynotes and ideation workshops. Covering topics from Gen Alpha to the future of payments, these sessions help Mastercard's clients to create customer-centric experiences.
Our analysts led a two-day innovation sprint for general managers from across various Marriott hotel brands. After an in-depth trend session, the group was led on a tour across Hamburg’s innovation scene; from stepping into the control room of a robotics scale-up to meeting stakeholders of a major urban regeneration project.
For five consecutive years, TrendWatching has delivered thought-provoking presentations featuring key trends from our annual Trend Report to Markedsføringsforeningen (MFO), one of the leading marketing associations in Norway.
We hosted a workshop for CBC, one of the largest bottlers in Latin America. The session empowered CBC professionals and their agency teams to better identify emerging consumer trends and incorporate them into their innovation processes.
We are working with RBC’s marketing team in Toronto to develop a trend framework built around the bank’s brand pillars, guiding guide strategy and innovation in the years ahead.
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