Amplify your 2024-2025

Get your hands on our disruptively affordable trend intelligence platform

Free 14 day trial

Deliver on your jobs to be done

Supercharge your research and strategic planning

Save incredible amounts of time on trend research and analysis (and end up with better results, too) – because we've already done most of the work for you.

And then... future-proof your strategy with our structured macro- and consumer-trend frameworks and countless actionable insights.

Dream up new products and services

Use the platform's trends, insights, innovation examples and application tools to create new business concepts, new products and new services that will change your marketplace - for the better. 

Wow your clients and customers

B2B? Near-instantly create credible client pitches and proposals that are in-the-know on your clients’ industry trends and overall future.

B2C? Come up with endless brand, marketing and advertising campaigns that are 'on trend'. Culturally, demographically and geographically.

Trendify your teams

Develop a more trend-driven mindset - you and your teams - and thus a more innovative, customer-centric organization.
All of the platform's training courses and tools are freely available to each member.

Journey

Trends ♥️ ROI

You know that understanding and acting on consumer trends enhances your strategy, innovation, customer engagement, and ultimately, bottom line 🙌

You also know that if you fall behind trends, you will, as a business, perish 😳

Major organizations including Google, TBWA, WWF, Digitas, Mastercard and Uber are already using the platform’s intelligence to achieve their business goals at disruptively affordable plans. Next, you?

Features and tools galore

Supercharge yourself in every possible way

Daily
1. Daily Feed

Straight from the analyst’s desk, you’ll have access to daily trend-driven insights and opportunities. To the point and snackable, spanning multiple industries, and sourced from every corner of the world. 

Staying on top of your game has never been easier.

Megatrends-1
2. Trend Framework

Discover and track trends specific to you with our proprietary Trend Framework, which revolves around 15 mega-trends and 230+ emerging sub-trends.

Instant guidance and a top-level overview of the (consumer) world, for individual and company-wide use.

Innovations
3. Innovations Database

Find, organize and share 28,000+ on-trend product innovations from 80+ countries, segmented by industries, trends and business goals

Our analyst team, AI-driven research tools and spotting network add dozens of new examples every week. Curious? Request a free trial!

TR24
4. Trend Reports

Save invaluable time: you'll have full access to our 2024 Consumer Trend Report, as well as 300+ other topic-specific and localized reports.

To facilitate sharing and presenting, reports come as PDFs & PowerPoint decks. No more DIY 😉

Industries-2
5. Industry Portals

Explore and act on trends and innovations in your industry or those your clients are in. Our industry portals cover 15 major sectors, including Finance, Food & Beverage, Health, Transport and Tech. 

Amplify Regions
6. Region Portals

Get an overview of impactful innovations and trend-related insights of your region or those your clients are in - our region portals cover Africa, Asia Pacific, Latin America, Europe and North America.

Stats
7. Stats Center

It's your answer to the ‘do we have numbers to prove that?’ question. A curated and constantly updated database of 100s of must-know consumer stats that will validate and enliven any business case, trend report or presentation. 

 

Academy-Jul 04
8. Academy

Obsessed with trend-driven innovation? Eager to train yourself and your team? Learn everything we've learned about spotting and applying trends by enrolling in Academy, our self-paced, online course. It's fully included and free for Amplify members.

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9. Methodology

Serious ideation needs inspiration, collaboration and prioritization. Which is why the platform provides you with our methodology, Consumer Trend Radar, Consumer Trend Canvas and our Projects tool (enabling you to file and share key content with your colleagues). 

Amplify Projects
10. Project Folders

Conveniently organize your favorite innovations, stats, trends and reports into customizable folders. Download them in one package or share them with select team members.

Ask-An-Analyst
11. Ask An Analyst

Need expert support? All members can interact via platform chat or email with our in-house Trend Analysts at any time about the platform's intelligence and tools. Fast replies guaranteed. 

New-Features-Amplify
12. Coming Soon

Besides ongoing new trend intelligence, we’re also working hard on new shiny features: from SSO capabilities and a TRENDIFY playbook to upgraded AI-powered search and recommendation functionalities. 

All coming your way in the coming months.

Platform updates

  • Trends
    21 Feb

    Trend of the week: THE GOOD DEED ECONOMY –  brands can help foster benevolence by encouraging small but significant acts of kindness

  • Reports
    19 Feb

    Discover three trends that will help you foster healthier and more sustainable team dynamics in the February Snapshot

  • Reports
    12 Feb

    The latest batch of Industry Updates is here – exclusively on Amplify!

  • Clients
    2 Feb

    We recently welcomed WPP Singapore, Intercom, AXA Belgium, Kohler, Warsaw School of Economics, Jack Morton and Havas Costa Rica to the platform 💪

  • Reports
    1 Jan

    Ready for members in PDF and PPT: the very amazing 2024 TREND REPORT!

  • Trends
    21 Feb

    Trend of the week: THE GOOD DEED ECONOMY –  brands can help foster benevolence by encouraging small but significant acts of kindness

  • Reports
    19 Feb

    Discover three trends that will help you foster healthier and more sustainable team dynamics in the February Snapshot

  • Reports
    12 Feb

    The latest batch of Industry Updates is here – exclusively on Amplify!

  • Clients
    2 Feb

    We recently welcomed WPP Singapore, Intercom, AXA Belgium, Kohler, Warsaw School of Economics, Jack Morton and Havas Costa Rica to the platform 💪

  • Reports
    1 Jan

    Ready for members in PDF and PPT: the very amazing 2024 TREND REPORT!

Who is Amplify for?

1-Brands_agencies
2-Small_big
3-Industries
4-Global_local

B2C, agencies, consultancies

Amplify is used by 6,000+ professionals at 100s of B2C brands, agencies and consultancies, universities, NGOs and governments. Worldwide. From WWF to Uber to Bain to IKEA to Google to TBWA to Bancolombia.

From small to BIG

If you're with a small or mid-sized organization, looking to get access to all the trend intelligence normally only available to large organizations - Amplify will deliver.

And if you're representing a large organization, there simply isn't a more affordable solution than Amplify to fully trendify your organization. 

Across industries & disciplines

Reflected by the wide variety of Amplify's clients, we cover all major industries, from Financial Services to F&B to Mobility.

Our platform is also used by a wide variety of professionals: from Marketing Managers and Heads of Innovation to Account Directors and Chief Learning Officers.

Globally & locally

With our analysts, spotters and clients hailing from over 80+ countries, rest assured that our platform's intelligence is both global and local in nature.

And if you have any region-specific questions about the platform's intelligence, our Ask An Analyst service is just a chat away. 

1-Brands_agencies

B2C, agencies, consultancies

Amplify is used by 6,000+ professionals at 100s of B2C brands, agencies and consultancies, universities, NGOs and governments. Worldwide. From WWF to Uber to Bain to IKEA to Google to TBWA to Bancolombia.

2-Small_big

From small to BIG

If you're with a small or mid-sized organization, looking to get access to all the trend intelligence normally only available to large organizations - Amplify will deliver.

And if you're representing a large organization, there simply isn't a more affordable solution than Amplify to fully trendify your organization. 

3-Industries

Across industries & disciplines

Reflected by the wide variety of Amplify's clients, we cover all major industries, from Financial Services to F&B to Mobility.

Our platform is also used by a wide variety of professionals: from Marketing Managers and Heads of Innovation to Account Directors and Chief Learning Officers.

4-Global_local

Globally & locally

With our analysts, spotters and clients hailing from over 80+ countries, rest assured that our platform's intelligence is both global and local in nature.

And if you have any region-specific questions about the platform's intelligence, our Ask An Analyst service is just a chat away. 

Join 800+ firms and 1,000s of members acting on our intelligence

All client cases

Enriching client pitches & work

🌍 For 10+ years, our platformed content has been available to all of TBWA's teams around the world - enriching their client work with even more insights and inspiration. 

Weave glocal insights into strategy

🇺🇸🇸🇬Mars Wrigley's Human Intelligence group was drawn to Amplify because of the platform's regionalised focus including LatAm and APAC reports. The team also regularly turns to Amplify's free Ask An Analyst service to enrich its internal strategic discussions.

Worldwide access to insights

🌍 We've been working with leading members of the Think With Google team since 2020 to provide input for Google's ‘The Year In Search’ reports, while dozens of Googlers having ongoing access to Amplify.

Purpose-driven innovation training

🇮🇪 Mastercard Ireland included our trend academy course in their “Digital Innovation Institute” - the same full course that is freely available to all Amplify members.

Intelligence to inspire teams & clients

🌍Amplify is a trusted source for InterPublic’s strategy team - leveraging the platform’s innovation database to support its global client work and focus - from sustainability and health & pharma to retail and apparel.

 

 

Understanding the future of content

🇧🇷 Teams at WarnerMedia Brazil use Amplify internally to stay on top of the latest global trends - and also turn to the platform to fuel the company's Annual Ideation Roadshow.

 

 

James Trusler-Circle

Keen to get going?

Request a free trial or go for an instant and enticing quote - as part of our impact journey we can offer any team a beyond affordable plan - whether you're boutique or with Google, IKEA or TBWA (all of them clients, by the way).