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September 2024

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    • Unlock AI × Consumer Products Expectations Behaviour Futures ✨

    Understand, anticipate and run with AI's radical impact on consumer behavior and expectations.

    It's going to be a wild ride but we've got you covered!

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    AI × Consumer Trends × 💚

    From REMIX BRANDS to DRAFTED BY AI, we've been updating you for years now on how AI is impacting new consumer expectations. But lately, things have picked up pace (understatement of the decade 😅).

    No surprise then that we've now fully AI-fied our trend research and analysis and have taken our portfolio of AI-centric consumer trends, innovations and ideation tools to the next level. 

    And yes, we see AI as a powerful force for good, driving meaningful and sustainable progress for businesses and society. We’re absolutely aware of AI’s risks, but by also focusing on the positive, actionable opportunities AI offers, we further empower businesses to create purposeful, trend-driven innovations. Amen 😉



    About-Image-2024

    AI x Trend-Driven Innovation 🤖

    Trends and insights are useless if they don't result in meaningful innovations — which is why we beta-launched TrendBaby, an AI × Trend-Driven Innovation engine.

    You tell us about which consumer trend you want to innovate around, and for whom, and we'll prompt ChatGPT to churn out lots of fun B2C innovation ideas for your customers.
    Just because we and you now can.

    Next? An AI-powered version of every trend assessment and ideation tool currently available on our trend intelligence platform. 

    Soaring Consumer Expectations 👀

    With AI already spawning new brands, user experiences and products, you don't have to be a trend watcher to predict that consumers' expectations are once more set to skyrocket.

    Whether it's Spotify's prompt-based playlist setting new standards for instant creation or ChatGPT's near-human conversation skills upping the bar for any kind of consumer-brand online conversations — we're just scratching the surface. 

    Count on us to bring you more emerging AI x consumer trends, insights and innovations than ever before — keeping you deeply in the know.

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    Any AI-related questions?

    Email Riz Razak, our AI Director. Your message will go straight into his inbox and will be replied to asap.