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Melbourne could soon be home to Nouns Deli, if a proposal by Noun owner BeerNoogles is voted through. BeerNoggles wants to take an existing eatery and give it a complete Nouns-branded makeover. The idea is to keep the deli's current team on board and turn the concept into a franchised sandwich shop that can be easily replicated worldwide.
A quick primer on Nouns: every 24 hours, a new Nouns NFT is randomly generated and auctioned off. The first one was minted in August 2021. All auction proceeds go into a communal treasury that funds projects around the world. At time of publishing, the treasury holds ETH 28,183 (roughly USD 48 million). The Nouns DAO works both as an online community of creative people and as a funding body. It also claims to be the world's first open source brand.
Any Noun owner can contribute proposals for new projects, which are then voted on by other Nouners, with one Noun equalling one vote. Projects range from e-sports sponsorships to beach clean-ups to aid for Ukraine. Nouns Deli would be the DAO's first IRL store. Since Nouns operates under a Creative Commons Zero (cc0) license, everything created in the Nouniverse, including the proposed Nouns Deli, exists in the public domain.
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