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Black women with breast cancer have a 40% higher mortality rate than white women. Since early detection is vital, Canadian lingerie brand Love & Nudes just launched an innovative tool: a line of breast cancer screening bras.
The Stage Zero Collection consists of bra cups that simulate signs and symptoms of breast cancer in people with dark skin. After clipping the silicone cups onto a bra, wearers can familiarize themselves with exactly what lumps and peau d'orange feel like, as well as with the appearance of discoloration on their skin tone.
Love & Nudes introduced its prototypes at a Scarborough store on 3 February 2023. No word yet on how the initiative will be rolled out to other parts of Canada.
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