How to spot, rank and apply trends in 2022

This page contains trend tools that are used by us (and the companies we work with) to spot, understand and apply trends.

These tools are part of our Purpose-Driven Innovation (PDI) methodology – a methodology we've honed for 10 years to achieve our mission of helping professionals around the world bring to market more sustainable, impactful innovations.

1. Consumer Trend Canvas

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Our popular, easy-to-follow framework will help you not only to unpack and understand any consumer trend but also apply them - your turn to launch successful, meaningful innovations of your own.

2. Consumer Trend Radar

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A tool to help you focus, prioritize and visualize key consumer trends.

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Our services

Platform

Seminars

Advisory

Our trend intelligence platform

Amplify is our company-wide trends & ideation solution, deeply platformed, giving you access to our Daily Feed, our full Trend Framework, Innovation Database with 28,000+ innovations, Industry Reports, Stats, Training, Analyst Support and more.

Everything you need to guide you and your teams to turn trends into meaningful innovations.

Join us in a city near you

We're bringing back our Annual Trend Seminars, from August 2023 to April 2024.

With 13(!) cities covered worldwide, from Bangkok to London to New York, we're looking forward to meeting up with you in person somewhere soon 🙏

Your strategic trend projects

For over a decade, we've been working with some of the biggest organizations in the world on strategic trend projects. From the US to Brazil to South Africa to Thailand.

If you're deeply into trends and in charge of turning as many of your teams trend-driven, check out what we could do for and with you.

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