Select your country
This page contains trend tools that are used by us (and the companies we work with) to spot, understand and apply trends.
These tools are part of our Purpose-Driven Innovation (PDI) methodology – a methodology we've honed for 10 years to achieve our mission of helping professionals around the world bring to market more sustainable, impactful innovations.
Our popular, easy-to-follow framework will help you not only to unpack and understand any consumer trend but also apply them - your turn to launch successful, meaningful innovations of your own.
Join 100,000+ professionals already receiving our newsletter. Inspiration guaranteed. ✅
Amplify is our company-wide trends & ideation solution, neatly platformed, giving you access to our full Trend Framework, Innovation Database with 28,000+ innovations, Annual Trend Reports, Industry Reports, Analyst Support and more. Everything you need to guide and inspire you and your teams to turn trends into meaningful innovations.
Used by 100s of brands and professional services firms worldwide.
Let us help you to absorb 10+ years of working with consumer trends - in just a few weeks. The course is designed to train you in trend forecasting as well as making the most of our methodology. Taken at your own pace, all insights and tools will remain at your disposal post-course, too.
Engage our team of Trend Analysts & Presenters for your next corporate or public trend session - having delivered literally 100s of keynotes and workshops in 35+ countries, to some of the world's leading brands and agencies, we know how to deliver.