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Bruna Boucinha

Bruna Boucinha

Inside tw:in’s May Newsletter

By Bruna Boucinha, 18 May 2022

Every month our global spotters network, tw:in, sends out a newsletter highlighting the most thought-provoking innovations shared by the community. Like what you see? Join tw:in to access hundreds more bright ideas, and to share on-the-ground findings of your own. Here are the top innovations shared on tw:in this month. Enjoy!

Inside tw:in’s April Newsletter

By Bruna Boucinha, 13 April 2022

Every month our global spotters network, tw:in, sends out a newsletter highlighting the most thought-provoking innovations shared by the community. Like what you see? Join tw:in to access hundreds more bright ideas, and to share on-the-ground findings of your own. Here are the top innovations shared on tw:in this month. Enjoy!

Afro-Latina AI and Spain’s Supermarket Cooperative: Inside tw:in’s March Newsletter

By Bruna Boucinha, 9 March 2022

Every month our global spotters network, tw:in, sends out a newsletter highlighting the most thought-provoking innovations shared by the community. Like what you see? Join tw:in to access hundreds more bright ideas, and to share on-the-ground findings of your own. Here are the top innovations shared on tw:in this month. Enjoy! 

Virtual Sign Language and Liquefied Levi's: Inside tw:in's February Newsletter

By Bruna Boucinha, 8 February 2022

Every month our global spotters network, tw:in, sends out a newsletter highlighting the most thought-provoking innovations shared by the community. Like what you see? Join tw:in to access hundreds more bright ideas, and to share on-the-ground findings of your own. Here are the top innovations shared on tw:in this month. Enjoy! 

Olympics Strike Gold and Lufthansa Goes Gender Neutral: Inside Tw:in’s August Newsletter

By Bruna Boucinha, 3 August 2021

Every month our global spotter network, tw:in, sends out a newsletter highlighting the five most thought-provoking innovations shared by the community. Like what you see? Join tw:in to access hundreds more bright ideas, and to share on-the-ground findings of your own. Here are the top five innovations shared on tw:in this month. Enjoy! 

Business as Usual? How to Help Consumers Overcome ‘Re-entry Syndrome’

By Bruna Boucinha, 23 June 2021

As we nudge towards the 'post-pandemic' era, do like these five brands and help anxious consumers get back out there. 

 

After more than a year dreaming about future realities, the rollout of vaccinations sparked a collective sense of hope. But now, as antibody-rich societies spring back to life, consumers are battling a new (albeit lesser) pandemic – reentry syndrome. While researching for Innovation of the Day, we spotted a cluster of businesses doing their bit to quell consumers’ anxiety about returning to ‘the new normal’. How can you help ease consumers back into public life? Take a leaf out of these brands’ books...

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