Everything our analysts and teams are doing, creating, publishing, organizing and more. For you.

Global Offices Publish The Future of Purpose

By The TrendWatching Team, 26 February 2021
On Wednesday, 26 February, our global team released 3 consumer trends fueling the search for a more ethical and sustainable consumerism.

Max Confirmed to Speak at SB’20 Long Beach

By The TrendWatching Team, 24 February 2021
On Tuesday, 2 June, Director of Trends & Insights Maxwell Luthy will present cultural and business trends around social and environmental issues at SB’20 in Long Beach, California.

Our Latest Edition of Make→Shift is Live

By Sophie Caro, 10 February 2021
Make→Shift Issue No.5: TERRAPY is out now and is focusing on how healing the earth will become everyone’s business in 2021.

Erick and Camilla at HEC Paris

By Sophie Caro, 2 February 2021
On February 4th, Erick Smet and Camilla Van Grembergen will deliver a keynote at HEC Paris.

Singapore Office Releases Asian Trends for 2020

By Sophie Caro, 11 January 2021
On Friday, 10 January, our Singapore team published three key 2020 consumer trends for businesses in Asia: SUSTAINABLE STEWARDS, GOOD POLICE and BUSINESS AS SOCIAL.

Nia at General Assembly's Upcoming Event

By Sophie Caro, 11 January 2021
Nathania Christy will deliver a keynote at General Assembly's upcoming event.

Goodbye 2020, Hello 2021-2030!

By Sophie Caro, 1 January 2021
The coming year might throw more challenges our way, but we’re convinced 2021 will be packed with opportunities for meaningful change.

TW Publishes Year-End Wrap

By The TrendWatching Team, 23 December 2020
Before TW offices worldwide close for the holidays, we've published a year-end wrap summarising our work and success in 2019.